You’re an expert at what you do. But when users land on your site or open your app, do they see that expertise? Or are they met with a confusing layout, inconsistent buttons, and a design that quietly screams 'amateur'?
The DesignConfidence Kit
The Blank Canvas Cure: My go-to layout formula for creating clean, scannable pages that guide your user’s eye exactly where you want it to go.
Anatomy of a High-Converting Button: Learn the subtle science behind size, placement, and microcopy that turns a simple click into a confident decision.
The 'Rule of Three' for Visuals: A 3-step method for choosing colors and fonts that create a professional, cohesive look (without needing an art degree).
The 5-Minute User Flow Map: My simple framework to visualize your user's journey, instantly revealing points of friction you never knew existed.
What You'll Discover Inside?
Meet Zoey
Hi, I'm Zoey. For the last decade, I’ve partnered with brilliant founders and developers to transform their powerful-but-puzzling tech into beautiful, intuitive experiences. I’ve seen firsthand how strategic design can become a business's most valuable asset.
My mission is simple: to give you the foundational design tools to make your product's first impression as powerful as the idea behind it.
